You have to speak many languages. The business language of numbers. The golf language of values and heritage and the future. But you also must be fluent in the language the consumer speaks.
 
 
 
If you’re a General Manager, Club Manager, Chairman, Owner, and you believe your golf club is all about the member; that you’re a ‘member-centric’ or ‘customer-centric business’, then I have a question for you:

 
 
Could you justify employing a PGA Professional just to care for your members or golfers?

I don’t mean someone who is employed to operationally run events or a shop. I mean someone who just, full-time, engages with and cares for members.

Do the numbers add up? Does this make sense for the club?
 
 
 

Subscribe
 
 
 
Legally Privileged Disclaimer
Internet communications are not secure and therefore RetailTribe does not accept legal responsibility for the contents of this message. The information in this email and any attachment to it is confidential and is intended for the addressee only. Any unauthorised disclosure, use or dissemination of the contents in part or whole is prohibited. If you are not the intended recipient please return it to the sender and delete it. Any views or opinions presented are solely those of the author, and do not necessarily represent those of RetailTribe unless otherwise specifically stated. This email and attachments have been screened and are believed to be free from any virus. However, it is the responsibility of all recipients to ensure that they are virus free. This email was sent to you by RetailTribe. RetailTribe will not accept any liability for any damage caused by a virus. If you no longer want to receive this email, please
unsubscribe here.