As well as being fluent in the language of the ‘consumer’, we need to be able to hold a business conversation with the owners and managers.       This week we’ve shown how just 2 hours a week of PGA Professional time, focused on golfers in the lower half of the participation pyramid, can create at least £25,000 of revenue impact immediately and at least £100,000 over the next few years.       Then we showed how 5 hours a week creates another £25,000 of immediate revenue and over £200,000 in the following years.      To me, that looks like a hell of a day job. Who wouldn’t want that job? Especially if you got a share of the upside.       Subscribe       Legally Privileged Disclaimer Internet communications are not secure and therefore RetailTribe does not accept legal responsibility for the contents of this message. The information in this email and any attachment to it is confidential and is intended for the addressee only. Any unauthorised disclosure, use or dissemination of the contents in part or whole is prohibited. If you are not the intended recipient please return it to the sender and delete it. Any views or opinions presented are solely those of the author, and do not necessarily represent those of RetailTribe unless otherwise specifically stated. This email and attachments have been screened and are believed to be free from any virus. However, it is the responsibility of all recipients to ensure that they are virus free. This email was sent to you by RetailTribe. RetailTribe will not accept any liability for any damage caused by a virus. If you no longer want to receive this email, please unsubscribe here.