Influencing the industry to appreciate the power of engagement.
If PGA Professionals can share creative ideas, then the power of the group is unlocked. Many of those creative ideas involve a PGA Professional doing something different or new, out front of counter.  

How should we share the successes of PGA Professionals actively engaging in new solutions?

How do owners, managers, and volunteers discover the contribution a PGA Professional operating a new approach can make to their business?

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