Influencing the industry to appreciate the power of engagement.
We’ve always understood the powers of ‘influencers’. PGA Professionals, in my experience, are adept at understanding who’re the influencers in the golf club.

Most brands understand, and have always exploited, the power of influencers.

Nike do a great job of making it easy for influencers to share imagery or information about Nike in the digital space. They provide exciting content that attracts attention.

Does the industry do enough to make it easy to ‘share’ content that highlights a PGA Professional doing a great job for their facility?

When we look at ourselves, we believe we can do a better job of making it easier for those influencers. Let us know if you consider yourself an influencer in the industry. And if you want to help provide exciting stories, we’d love to hear from you.

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