Influencing the industry to appreciate the power of engagement.       Who knows more about the golfer after a 10-foot challenge; the algorithm or the PGA Professional? Who knows more about the golfers after a 10-yard challenge; the algorithm or the PGA Professional? Who knows more about the golfer after a ‘Reveal the Lie’ event; the algorithm or the PGA Professional? Who knows more about the golfers after a ‘Launch DNA event’; the algorithm or the PGA Professional? Who knows more about the golfer after a ‘Splash for Cash’; the algorithm or the PGA Professional? Who knows more about the golfer after a 40-yard pitch shot challenge; the algorithm or the PGA Professional? You can spend the rest of this year waiting for the golf algorithm to arrive, and then watch it spend the next years recommending ‘wedges’ and ‘fasting’ to someone who can’t find a fairway off the tee but did watch a video of Phil Mickelson. Or you can find ways to build more relationships with more golfers; and learn more about each golfer while you’re doing it.     Subscribe       Legally Privileged Disclaimer Internet communications are not secure and therefore RetailTribe does not accept legal responsibility for the contents of this message. The information in this email and any attachment to it is confidential and is intended for the addressee only. Any unauthorised disclosure, use or dissemination of the contents in part or whole is prohibited. If you are not the intended recipient please return it to the sender and delete it. Any views or opinions presented are solely those of the author, and do not necessarily represent those of RetailTribe unless otherwise specifically stated. This email and attachments have been screened and are believed to be free from any virus. However, it is the responsibility of all recipients to ensure that they are virus free. This email was sent to you by RetailTribe. RetailTribe will not accept any liability for any damage caused by a virus. If you no longer want to receive this email, please unsubscribe here.