How connected are your golfers to the club, the community, and the game?
What was the last “relevant transaction” you designed, created, and executed?
Was it an event? Was it a special engagement?

When Tony Martinez created his 9-hole, 40-yard every 2nd week golf event, it was the most relevant transaction for his Get Golf Ready graduates.

If you’re sitting with the XXIO rep, I bet your customer knowledge allows you to quickly name 10 golfers for whom an ultra-lightweight XXIO Driver is the most relevant transaction.

Play 9 holes with any golfer and you know what would be the most relevant next step for that golfer.

What makes your relevant transactions even better? You’re not selling. You’re satisfying a need, or offering the golfer an opportunity for better. Knowing what your customer needs and wants, is a great place to be.

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