Are we under-achieving if we measure the number of golfers who invest in coaching?
If you’re in the US, you’re relentlessly subjected to an emu selling only the insurance you need. If you’re in South Africa, it’s a perpetual get back “ching” with your car insurance. In the UK you’re continually implored to get life insurance by a small unfit dog watching people being active.

These brands are nothing, if not consistent in their message.

Last week we profiled ‘hero’ posts where Professionals celebrated their students, golfer, or members. Nothing was very difficult. It was easy stuff. John Perna puts a little more effort into creating his posts, but that’s not why I give him a 5-star rating.  


I give John and his team a 5-star rating because they’re relentlessly consistent.

A week doesn’t go by without a TPS hero post celebrating the success of one of their students.

The message never deviates. If you’re a high-school or college golfer and you want to be a winner, then the TPS team is where you go.  

What’s the message you want to promote about your business or service?

How many times have you published that message in the last 90 days?

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