In the golf industry there is no more powerful influence in each local golf community than the PGA or LPGA Professional.
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| | If you want to influence a golfer to invest in coaching, which format gives you the best chance of influencing their decision? |
A social post?
A special offer in an email?
A poster in the golf shop?
A review of the golfer’s swing on the practice tee?
Two hours sharing 9 holes with the golfer? |
| Which would you feel the most uncomfortable to execute? The impersonal poster, social post, email or the face-to-face experience? |
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