Golf is in the sweetest of sweet spots. It is potentially the future for everyone.
The challenge and opportunity is ours

If you’re a golf coach, what are your plans for the next 3-months? It will be easy to be too grateful for “being back to normal”. Or even to be swept along by the vast tide of demand from consumers freed from captivity. Welcoming back old friends to the practice tee will bring relief. But there were lessons to learn from what we’ve been through and the world
has changed.

What will you do differently to build your business now, protect your future from a replay of the last months, and will you be doing anything to help make golf the game of the future?

Don’t close your eyes to the changed consumer. Don’t close your eyes to the opportunity before you. Don’t close your eyes to the lessons of the last months. 

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