There is very little chance that functions are coming back in a big way this year. Restaurants and bars will be under financial pressure. But the demand for golf is just going to get greater. Are we re-thinking our model? 
I had quite a few responses last week from people running Ops 36 programs. Many were complaining that with the huge increase in demand for rounds at public facilities, they have seen pressure from management NOT to have their Ops 36 students on the course.

We’re a fan of Ops 36. We think it is really tuned in to CONSUMER VALUE.

If you’re running a coaching program that includes time on the golf course (frankly it’s the place most of us golfers want to be) how is that benefiting the owner of the asset (the club with memberships or the public facility with rounds)?

Are you tuned into FACILITY VALUE and do they recognize the
same VALUE?

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